Ahujasons launches new Shawls

Published on November 7, 2008 in products section

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To celebrate winters this season, Ahujasons has come up with the most exquisite range of Shawls. The range weaves a magical spell with myriad colours, fine designs, sensuous texture and cosy warmth. It is a splendid collection which will add zing to the wearer.

Ahujasons have offered four different types of shawls this season. They have come with a new range of Pashmina Shawls in some exquisite designs like - Kani Jammawar, Jammawar Embriodery, Checks, Stripes and Plains, which are 100 % Pashmina.

Semi Pashmina shawls are also on offer in beautiful designs like Jammawar, Embriodery and Plains. They have also presented Wool shawls in Jaquards, Jammawar, Embriodery, Checks, Stripes and Plain designs & Mens Shawls in Plain, Self and Light Embriodery designs which are available in various tones of natural colour and Orange Pandit Colour.

The entire range is awesome with various wonderful options to choose from. The shawls range from Rs. 700/- to 2lakhs & are worth wrapping to get that chic & elegant look.

Talking about the new range, Mr. Kulbhushan Ahuja, of Ahujasons Shawlwale (P) Ltd says, "A shawl is the most sincere expression of eternal warmth, love, respect and gratitude & an integral part of every individual which is cherished for years to come. Besides fulfilling the basic requirement of keeping us warm, they are also used to depict status symbol."

Adding to it he further says, “Ahujasons shawls are made of the purest pure wool and are a sheer delight for those who care about aesthetics and value all the good things in life. The classic craftsmanship, the exclusive with no replication of designs, the delicate intricate embroidery, which can even take a year to complete a shawl; make each shawl a priced possession for the connoisseurs.”

Ahujasons’ range of shawls symbolizes perfect representations of this beautiful adaptation of our traditional skills and crafts into a pleasing range of shawls that go with modern fashion and lifestyles.

The riot of colours & designs pleases the eyes while the softness of the shawl base provides a super fine texture that almost borders on the sensuous. The rich detailing of the fine embroidery carried out with silk threads in such meticulous details adds to the value of the shawls.

Apart from these, the lightness and the sheer warmth of these shawls mean a rich product that reflects the high class it really belongs to.

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